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Americans Would Buy a Latte for a Stranger

We all love a feel-good story and our latest research is just that. It’s also a uniquely American one.

In our recent national survey, we found that more than 90% of Americans would buy a latte for a stranger who forgot their wallet. Who is the most generous? Latinos, Black and African Americans, and Gen Z.

We did find a difference when we specified pumpkin spice lattes.

“I imagine this slight drop in generosity is about the perceived frivolity of pumpkin spice-anything,” explains Adam Probolsky, president of the research firm that conducted the survey. “The American people are givers, and over 90% say for sure, or maybe, they would buy a stranger a latte. That is heartwarming.”

Media contact: Call or text Adam Probolsky at 949-697-6726.

We had no client for this research, it was conducted and released for public interest.

Probolsky Research is a woman and Latina-owned market and opinion research firm with corporate, election, government, and nonprofit clients.

Many consumers see electric vehicles as a viable option

We are at a pivotal moment for electric vehicle (EV) adoption – the data suggest consumers are warming to EVs. When 38% of consumers want something, it is not going away.

Call or text Adam Probolsky regarding this research – 949-697-6726.

Probolsky Research is a Latina- and woman-owned market and opinion research firm with corporate, election, government, and non-profit clients.

This survey was conducted in partnership with Veloz. 

Our results presentation can be viewed below.