Corporate, Association and Nonprofit Clients

All market and opinion researchers are not the same.

We research consumers, crises, government approvals, large-scale projects, and product launches to help you:

• Understand the needs, wants, opinions, and aspirations of a community, B2B, or B2C audience.
• Profile champions and detractors or likely prospects
• Identify features and benefits that influence support or buying behavior
• Test assumptions and develop strategic message points
• Benchmarking results against past results

We work closely with your in-house management team and outside consultants to ensure a coordinated marriage of strategy and tactics.

“Probolsky Research helped us transform a bid into a win. Understanding public opinion provided us with a roadmap for refining our proposal, communicating our message and persuading elected officials.”