What We Do
Probolsky Research is a woman and Latina-owned market and opinion research firm. We conduct research in business, government, non-profit, election, and association practice areas. We identify people’s needs, wants and opinions, behavioral and emotional drivers, and improve the effectiveness of messaging strategies and accurately predict outcomes.
Government Clients
Corporate and Non-Profit Clients
Election Clients
Mission Statement
We are traditional market researchers and pollsters who are constantly innovating, without compromising on quality, enabling our clients to make informed decisions.
Our research services include:
- Multi-mode surveys
- Telephone surveys
- Online surveys
- Mail surveys
- Tracking polls
- In-depth executive and stakeholder interviews
- Employee surveys
- Social media surveys
- Community boards (ongoing insights)
- Focus groups
- Field Focus Groups™
- Public Listening Tool™
- Results mapping
In-person and online focus group examples
We are not just about numbers, we are storytellers. We will work closely with clients and other consultants to:
- Develop talking points and conduct message training
- Create graphics for presentations
- Write compelling content for ad campaigns, blog posts, direct mail, newsletters and social media
- Produce audio and video spots for television, online and radio
Our work does not end after our final report is delivered.
- We offer post research consultations and customized reporting at no additional charge.
Analysis + Reporting + Availability
We customize deliverables to meet the needs of each client.
- Graphic presentation of results (charts and infographics)
- Executive summary including research goals, methodology and key findings and recommendations
- Strategic memorandum and talking points
- Detailed cross-tabulations
- Open-ended question responses with demographic overlay
- Video and transcript (for focus groups)
- Ongoing availability for briefings, presentations and customized reporting
Connect With Us
Join our email list for our latest poll results and insights about business, consumer behavior, elections and public policy.
We subscribe to the American Association of Public Opinion Research Code of Professional Ethics and Practices.
